The Summer 2007 issue of Cineaste has an interesting article by Rebecca Alvin about the emergence of “microcinemas” in unusual spaces and places. With the rise of multiplexes and the corresponding demise of the single-screen “arthouse” cinemas, it’s heartening to read about new ways for cinephiles to enjoy films in a public setting. Most interesting of all, for me, is the “guerrilla drive-in” concept behind MobMov, a group of more than 3,000 people from all over the world who are getting together to watch films which otherwise might be ignored, and doing it in a way that promotes discussion and socializing. I’m hoping to find out more about the Toronto group, and although I don’t own a car, I’m sure that won’t exclude me from the next screening.
In fact, the movement was inspired by the Santa Cruz Guerrilla Drive-In, a group of people without cars who just show up in some public area with a projector and show films. Like a flash mob, people are notified at the last minute where and when to show up, making the event a political statement about reclaiming public spaces as well as an opportunity to watch some great films.