Thank You For Smoking (UK, director Jason Reitman): At the film festival a few years back, I saw an incredibly accomplished short film called In God We Trust, and I vowed that if young Jason Reitman (son of Canadian director Ivan Reitman) ever made a feature film, I’d run out and see it. I kept my promise, and Reitman delivers on his.
Aaron Eckhart is Nick Naylor, the tobacco industry’s spin doctor. He is very good at what he does, and manages to be likable while saying and doing despicable things. In this biting satire, Eckhart doesn’t really have any epiphanies, but he thinks he does. After an ill-advised affair with the reporter doing a profile on him, his secrets get out and he loses his job. But after a bravura performance at some Senate hearings, Big Tobacco wants him back. Claiming to have a “responsibility” to his young son, he refuses the job. Instead, by the end, he’s set himself up in business advising all sorts of other icky corporations.
The film is stuffed with very smart laughs, and I liked the fact that Nick emerges unrepentant at the end. It just sharpens the satire, that this man actually thinks he’s now a better person. The tone of the film reminded me quite a bit of Alexander Payne’s Election, though the comedy is much broader.
Reitman loses his deft touch slightly near the end of the film. Up to this point, no one has been seen actually smoking in the film. After a bizarre attempt on his life, Nick is told that he has to quit smoking. It’s a bit incongruous and it’s never mentioned again. I suspect that this is much funnier in the novel by Christopher Buckley on which the film is based.
I would definitely recommend this film, not only for its skewering of the tobacco industry (standing in for all corporations, really), but also for its jabs at Washington and Hollywood as well. No one is spared. You’ll even get to see Rob Lowe in a kimono!
(9/10)