Sunday, May 3, 2009

Let's Make Money

Let’s Make Money (Director: Erwin Wagenhofer): In 2005, I saw Wagenhofer’s We Feed the World (review), which was about the impact of glob­al­iz­a­tion on food pro­duc­tion. Here the dir­ector turns his typ­ic­ally dis­pas­sionate eye to the world of fin­ance. As in his pre­vious film, he takes us on a global tour, shooting in vivid widescreen 35mm. Along the way, he lets his inter­view sub­jects define the tenets of neo-liberal eco­nomics: dereg­u­la­tion of fin­an­cial mar­kets, lib­er­al­iz­a­tion of trade, reduc­tion in the power of the state, and privat­iz­a­tion of state-owned resources. He’s not an active pres­ence in the film, and although he lets sub­jects from all sides of the issues speak, it’s in his editing and struc­turing of the film where his per­spective comes through. For instance, after hearing from the German owner of a fab­ric­ating plant in India, we cut to a scene of a bill­board advert­ising products for a European com­pany. Under the bill­board are the shacks of people too poor to ever afford these products. Wagenhofer lays out a very clear scen­ario where money is extracted from coun­tries in the so-called “emer­ging mar­kets” to enrich the already-wealthy “investors” from the West.

In Burkina Faso, the biggest export is cotton, a crop which leaves the soil unsuit­able for growing any­thing else, including food. As a local pro­duc­tion man­ager explains, Burkina Faso could sup­port itself on its cotton exports alone if the US gov­ern­ment didn’t sub­sidize its own cotton farmers. He com­plains that the West preaches free mar­kets but then prac­tices pro­tec­tionism at home. The only other work in Burkina Faso is breaking rocks at a quarry, making the country look like a cross between a slave plant­a­tion and a prison chain gang.

Another start­ling seg­ment is set in the southern region of Spain, the so-called Costa del Sol. Despite the desert cli­mate, thou­sands of new apart­ments are being built around new golf courses. Since there is very little rain, these golf courses need to be con­stantly irrig­ated with massive amounts of water, even though hardly anyone in Spain plays golf. Worst of all, since these apart­ments are being sold as invest­ment prop­er­ties, many are being pur­chased by large pen­sion funds. Local people simply can’t afford them. The end result is that nobody is living in them. In some sweeping heli­copter shots, we see empty apart­ments cov­ering huge swathes of pre­vi­ously unspoiled coast­line. At the end of the film, we’re informed that there are three mil­lion of these empty apart­ments in Spain.

For the most part, the “talking head” inter­views are filmed in unusual places, making them visu­ally inter­esting. Development eco­nomist John Christensen is filmed on a beach in Jersey, where he was born, explaining how Jersey and other small places like it have become home to off­shore trusts, a method for cor­por­a­tions to avoid tax and hide the origin of their profits. Former “eco­nomic hit man” John Perkins appears to be walking through a jungle as he explains his own pred­atory past.

All in all, Wagenhofer has cre­ated another com­pel­ling exam­in­a­tion of forces that can often seem imper­sonal and impen­et­rable. The level of craft in his work is remark­able and he’s not afraid to put his camera in unex­pected pos­i­tions to make his points visu­ally as well as with words. If I have one cri­ti­cism, it’s that the film, at 107 minutes, is per­haps 20 minutes too long. This sort of expos­i­tion, no matter how beau­ti­fully and clearly presented, does tend to require a bit of time to pro­cess, and I think keeping this under 90 minutes would have given it more impact. At its cur­rent length, it would be easier to digest on a smaller screen. Making one of the sequences an extra on the DVD ver­sion seems like a good idea to me.

Official site of the film (in German)

8/10(8/10)

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Orgasm Inc.

Orgasm Inc. (Director: Liz Canner): Nine years ago, dir­ector Liz Canner was hired to curate some “erotic footage” for drug com­pany Vivus, who were con­ducting trials for their com­pet­itor to Viagra. The hook was that they were testing it on women. Canner has been fol­lowing the story of the quest for a female Viagra ever since. Although it’s not sur­prising to hear that the phar­ma­ceut­ical industry is always pur­suing new mar­kets for their products, Canner has done a great job of tra­cing this par­tic­u­larly dis­turbing campaign.

In order to receive FDA approval in the US, drug com­panies must prove that their product is treating a defin­able dis­ease. Hence, impot­ence was rebranded as “erectile dys­func­tion.” Similarly, women’s sexual dif­fi­culties, no matter what the cause, were gathered under the dubious moniker of “Female Sexual Dysfunction,” des­pite the fact that there was no new med­ical evid­ence that any such thing existed. And these dif­fi­culties included a wide range of issues, from low sex drive to dis­com­fort during sex to inab­ility to achieve orgasm during inter­course (even though 70% of women report that they can’t achieve orgasm without direct clit­oral stim­u­la­tion, some­thing that inter­course rarely provides). That was enough to get the drug com­panies off and running.

Canner’s film doesn’t stop with the drug com­panies. The latest craze is cos­metic sur­gery to make women feel better about their labia. Despite the health risks involved in any kind of sur­gery, women are being encour­aged to undergo this com­pletely unne­ces­sary pro­cedure, just to try to make their gen­italia con­form to some standard which actu­ally doesn’t exist.

The key mes­sage of the film is that women are being preyed upon due to a lack of proper sex edu­ca­tion and the greed of a health care system that is sup­posed to be encour­aging healthy sexu­ality. Instead, as a tool of Big Pharma, it is giving women the mes­sage that there is some­thing wrong with them, and that a pill or some sur­gery can fix it.

Many women have dif­fi­culty with sex (achieving orgasm or just low drive) for com­pletely non-physical reasons. The biggest factor is likely stress and over­work. Body image issues and past abuse may also be factors, not to men­tion a bad rela­tion­ship or a clumsy lover. The good news is that the “cure” can be com­pletely nat­ural. Sex ther­ap­ists like Leonore Tiefer of the New View Campaign are fighting what they call the “med­ic­al­iz­a­tion of sex” with good old-fashioned edu­ca­tion. Women need to know how their bodies work, and how to figure out what works for them indi­vidu­ally. Toronto sex shop Come As You Are handed out mini-flashlight key­chain vibrators to everyone on the way into the screening. On the way in, I found that amusing. On the way out, I was grateful.

Canner has made an important film that should be required viewing for all stu­dents. That being said, I did have some issues with the film­making itself. I found the anim­a­tions cheesy, and didn’t enjoy the music. In gen­eral, the pro­duc­tion values were rough, and although it covered a lot of important ground, I felt the pro­ject prob­ably grew a bit out of con­trol over the years. The title isn’t par­tic­u­larly accurate, either, since the drug com­panies’ quest isn’t to provide a pill that gives women orgasms, merely one that increases their sex drive. Despite these weak­nesses, I am grateful that the film alerted me to some important voices on this issue like Leonore Tiefer, as well as Ray Moynihan, co-author of Selling Sickness: How the Pharmaceutical Companies Are Turning Us All Into Patients.

Official site of the film

Here is the Q&A with dir­ector Liz Canner from after the screening:

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Duration: 21:04

7/10(7/10)

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